Posted by Marie Presti on 10/16/2016

If you're considering putting your home on the market, one of your first priorities should be making the property look its absolute best -- without spending a pile of money, in the process. Sometimes a do-it-yourself approach is the most economical way to handle home staging, but getting professional advice can help you stay on track, in terms of both money and time. There are a lot of talented and knowledgeable home staging consultants out there, but the benefits of hiring them are not always worth the cost. An advantage of working with a seasoned real estate agent or Realtor is that they have the ability to size up the visual appeal of a home and make recommendations on how to improve it. If they've been in the real estate business for a few years, they've received buyer feedback from literally hundreds of house hunters. As a result, they're very familiar with all the pet peeves potential buyers typically have, such as outdated decor, ugly wallpaper, cluttered living spaces, hideous artwork, tacky wallpaper, inadequate lighting, unpleasant odors, overgrown yards, or any aspect of a property that is cracked, peeling, broken, or in disrepair. Where to Begin With Home Staging If you're looking for free home staging ideas, you can always ask your friends and family for suggestions, but they might be hesitant to give you the unvarnished truth. Not only that, but their taste in decorating or landscaping may be less than exemplary! However, if you do know someone who has a knack for decorating, furniture arrangement, and/or landscaping, then they could be a great source of helpful suggestions, ideas, and inspiration. A good starting point for discovering economical ways to bring out the best in your home is the Internet. You'll get a wealth of practical ideas by Googling the phrase "increasing your home's value." Not only will you learn some useful home staging ideas from reputable websites, but you'll also notice many recurring themes for improving the look and feel of your property. Staging your home effectively involves a combination of common sense, knowledge of home buyer psychology, and the ability to objectively evaluate (and improve upon) a property's marketability. Cost-Effective Home Staging Advice A real estate agent or Realtor who has been showing houses for years has gathered an immense amount of informal feedback on what attracts and repels prospective buyers. While it doesn't take a home staging expert to pick out the obvious issues that need to be addressed, you'd be surprised at what a real estate agent with a trained eye and a few years of experience can notice. Improvements and changes which seem trivial to you may actually have a significant impact on how fast you're able to sell your home. In preparing your property for sale, one of the major factors to consider is the age-old concept of "cost versus benefits". Enhancing the appearance of your home beyond a certain point can produce diminishing returns, so it's a good idea to get a professional opinion when mapping out a house staging strategy. If you're lucky enough not to need any major repairs on your home, then preparing to put your property on the market can be as simple as eliminating clutter, keeping your home impeccably clean, and making sure your lawn is consistently well manicured -- which, of course, is easier said than done! A fresh coat of paint, here and there, can also make a world of difference, when it comes to making a positive first impression on potential buyers.





Posted by Marie Presti on 11/29/2015

Candles can make a home look inviting, cozy and warm. They can also give a glow to many people’s skin tones. Candles come in many sizes, shapes and scents. Burning of candles during a showing can make the home feel warm and inviting making the buyer feel relaxed and calm. Try to pick out colors like maroon (cinnamon) orange (pumpkin) these scents are soothing and relaxing scents and will help make the potential sellers feel like home. The placing of the candles is very important. The best places to put them are in the bathroom, bedroom, kitchen table, window sills, and fireplace mantel. If you have a fireplace, lighting a fire is a sure way to give that room a warm and welcoming feeling. Everybody loves a fireplace and your buyers will too. Bake something delicious smelling. The Real Estate experts swear by the just baked smell when showing a home. It makes your potential buyers feel right at home. Things like Apple pie; chocolate chip cookies or fresh baked bread all will create that warm and inviting feeling. Family photos in the home make your home feel like a house full of love. Potential buyers who see photos of a family having fun, and enjoying life in their home will create a sense of a home that has a lot of memories and love. Bottom line, creating a warm and inviting atmosphere can help you sell your home.





Posted by Marie Presti on 6/21/2015

When it is time to sell your home you may have much work to do before the sign is placed on the front lawn. If you would like to sell your home for more money or in less time you will need to prepare your home to sell. One way to sell your home for more money in less time is to stage your home. Statistics show that home staging is credited with selling 95 percent of homes within 35 days or less. Here are some tips to get your home ready for the market: Prepare your home to sell to the most likely buyer. The average buyer nationally is 32, while the average seller is 57.  Remove items in the home that may be out dated and add in more modern items that appeal to a younger buyer. Start at the front door. The front door is the first thing a potential buyer will see, so make a good impression. Spruce up the landscaping, wash the front door and clean up the trim around the door. Make the entry neat and welcoming. Clear out the clutter. A good rule of thumb is to remove about one third of your belongings. Pay special attention to removing extra pieces of furniture, like ottomans, bookcases, and decorative pieces. Depersonalize the home by removing all photos, memorabilia and other personal items.  This will help the buyer envision the home as their own, picturing their personal items around the house rather than yours. Clean the home very thoroughly. Dust under the furniture, clean the grout and all the other places that may not receive everyday upkeep. “ Freshen up the paint and neutralize your wall colors. It is best to stick with white, cream or pale earth tones.





Posted by Marie Presti on 2/2/2015

All In a Day’s Work: Solving Real-Life, Real Estate Problems for Our Clients Case Study: A client reluctantly follows our advice and hires a staging company and her condominium goes from nice to knockout, fetching a higher price than she thought possible. Problem: Our client had beautiful furniture and a nice aesthetic, but on my first walk-through of her Watertown condominium, I knew we could do a better job of playing up its assets and downplaying its weaknesses. Sellers often think that hiring a staging company is expensive, but it can be very affordable, while greatly increasing the value of a property. Solution: With a few inexpensive (and no-expense) changes, the two-floor condo dazzled. For example, the stager moved many of the plants from the jungle-like sunroom into other rooms, highlighting the sunroom’s attributes while adding green to the rest of the home. A small master bathroom seemed bigger once the brown shower curtain and towels were swapped out for white ones. And adding a few accessory pillows to the master bedroom really made it pop.

[caption id="attachment_507" align="aligncenter" width="435" caption="Sunroom looks bigger with staging"][/caption]

All told, the seller spent about $500 on the staging, which increased the value of her condominium by many times that. All in a Day’s Work: Solving Real-Life, Real Estate Problems for our Clients is a monthly feature brought to you by Presti Realty Group. Our agents specialize in luxury homes, rehabilitations, multi-families and condominiums in urban, suburban and exurban areas throughout the Greater Boston area. Presti Realty Group lead Marie Presti is now a Certified Negotiation Expert. For more information, visit http://www.PrestiRealtyGroup.com





Posted by Marie Presti on 12/28/2014

If you are selling your home or just looking to redecorate, one thing you may want to do is make the rooms look bigger. Here are some tips on how to make the rooms in your home appear larger: Use an oversize mirror to enhance the effect of light. Mirrors reflect both natural and artificial light making a room bigger and brighter. Glass-topped tables and see-through furniture can create an illusion that enhances the room with a more open flow. Clear the clutter. There’s nothing that makes a small space feel even more cramped than having too much stuff. Rooms with everything in place have a certain flow to them. A room without clutter has a more streamline look and a larger appearance. Light colored walls will also make your rooms appear bigger. Colors such as cream, beige, light grayish-blue and lavender will reflect and multiply the light giving the room an airy feel. Use dual-purpose furniture. Furniture that doubles as storage increases the function of each space.  Pieces like an entryway bench with storage space or a flip-top ottoman are great ways to combine furniture and function. Use vertical space to create storage and maximize those out-of-the-way areas in your home. Utilize those out-of-the-way nooks like the area under a flight of stairs.